sales

Aviation Leadership – The Link between Product Value & Sales

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Product Value & Sales

November 07, 2023

Steven Bentley

Sofema Aviation Services (SAS) www.sassofia.com considers the best practices related to Product Value & Sales Introduction – What do we mean by product value? Product value relates to the totality of benefits which a given product offers to our target customers. Ultimately the overall value of a product will be a measure of the degree to…

Aviation Leadership – The Management of Sales Training & Development

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Sales Training

February 16, 2023

Steven Bentley

Sofema Aviation Services (SAS) considers the best practice behaviour related to Sales Management including Training & Development. Introduction: What is Sales Training? Sales training is a process by which: We develop selling skills so as to increase the ability, knowledge, and experience of the salesmen. To promote specific skills for performing the sales task better…

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