June 10, 2021


Sofema Aviation Services (SAS) is delighted to announce the availability of our new training:

Aviation Leadership – Introduction to Marketing – 1 Day

Available as a Classroom or Webinar training – Register at team@sassofia.com

What is the training about?

The marketing environment is everything your company must take into consideration when developing and presenting a new product. The purpose of this training is to manage the key challenges and recognizes the importance of the interconnected elements within the marketing environment. It also aims to provide an understanding of the relationship between the various aspects to be able to make the most effective decisions. Read more

What are the covered subjects during this course?

– Marketing Strategic Development
– The Buying Process
– Marketing Segmentation
– Marketing Product Life Cycle
– Marketing Perceptual Mapping
– Marketing Margin Considerations
– The Marketing Mix and the 4 Ps
– Marketing Positioning
– Marketing Distribution Channel Considerations
– Data-Driven Advertising
– Developing Promotions
– Optimisation of Pricing
– Marketing Economics

See the benefits of attending this training

Why should you choose Sofema Aviation Services?

Sofema Aviation Services is a Regulatory training and consulting company with 45 years of commercial aviation experience and 13 years of operational experience. Since we started we have provided training services to approx 30,000 delegates and we have grown for 2 primary reasons! The first is that we are professional and we listen to our customers. Please visit our download area as an example of how we engage with our customers. The second is not only the fact that our prices are far more cost-effective than our competitors it is that our discount program leaves all the others way behind – please do not take our word for it, check it out – SAS Discount Program

What do People Say about Sofema Aviation Services Training?

“The course exceeded my expectations.”
“Everything was inappropriate timing and in a good climate.”
“Maximum points for the instructor’s effort and explanation from me.”
“The instructor provided enough room for all the questions to be asked”
“We received a lot of additional information to make things clearer.”

Grow your knowledge & competence – Request the training at team@sassofia.com!


Aviation Leadership, Classroom courses, Marketing, Marketing Environment, Marketing Margin Considerations, Marketing Perceptual Mapping, Marketing Product Life Cycle, Marketing Segmentation, Marketing Strategic Development, Marketing training, SAS training, webinar